Moschino’s creativity meets the distinctive expertise of altreforme to create a collection of scenographic furniture inspired by Arlecchino character, several times protagonist in the history of this brand.
The creation of a furnishing collection signed by Moschino is commissioned to altreforme’s expertise, well-known for the innovative technology in the aluminium processing, thanks to the experience in the automotive field.
altreforme is an ambitious productive diversification established in 2008 from an idea of Valentina Fontana, third generation of Fontana Group, a world leading company in the engineering and construction of aluminium car bodies for most prestigious automotive companies, that transfers know how and cutting edge technologies employed in the automotive sector to the design field.
The synergy between design and fashion gives life to original and sophisticated products, entirely realized in aluminium, characterized by style and high quality of materials and processes rigorously made in Italy.
The colletto table, recalling the iconic Arlecchino’s collar, the maschera chair, the guanto mirror, the lively coloured camicia and pantalone cabinets, the geometric dividing panels plissé and the series of customized icona boxes with archive Moschino prints.
Besides the new furnishing of the collezione Arlecchino, some products of the lines altreforme district by Marco Piva and altreforme officina will be exhibited with an original and elegant Moschino interpretation.
altreforme exhibits the furnishing collection designed by Moschino at the 2012 edition of Salone Internazionale del Mobile in the International frame of the Fiera Rho Milano, Pavilion 10 Stand D15, with a surprising installation characterized by a theatrical taste and a strong artistic feature, inspired by the famous character Arlecchino and his colourful stage costume. The products will therefore reflect the creativity characterizing both these original brands.
Moschino will dedicate a special boutique shop-window in via Sant'Andrea to the products of thecollezione Arlecchino during Fuorisalone.
altreforme, collezione Arlecchino by Moschino
Authentic Moschino style is enhanced and narrated through altreforme furniture, products that mix technologies and innovation with irony and creativity.
The usual brand surrealistic theme has been accurately interpreted by "the aluminium tailors", to create furniture elements of absolute style and incomparable quality.
A line of furnishings characterized by funny and unusual shapes, entirely made of aluminium, which is composed by furniture and accessories like a multifaceted table, a very original chair, three lively coloured cabinets, a glove shaped mirror, a dividing panel with geometric shapes and a series of customized boxes with archive Moschino prints.
The choice of bright colours and unusual but elegant combinations, recall the symbolic universe of the Arlecchino character.
